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Finding Inspiration in Every Turn

TRACI BAKER JACKSON,
CEO | CREATIVE DIRECTOR
Traci Baker Jackson is the visionary founder and CEO of TBJ Brand Management Group, a full-service branding and consulting agency dedicated to transforming ideas into powerful, purpose-driven brands. With over 20 years of experience in media, marketing, and business development, Traci has earned a reputation for helping entrepreneurs, nonprofits, creatives, and public figures elevate their brand presence with strategy, authenticity, and impact.
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Her work spans across brand strategy, website design, marketing campaigns, public relations, and business consulting — always rooted in her belief that storytelling and strategic execution build lasting legacies. Traci brings an unmatched energy to each project, guiding clients through every stage of the brand journey — from concept to launch to legacy.
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As a respected thought leader, mentor, and creative force, Traci is passionate about amplifying voices, building generational wealth, and pushing boundaries for women and minority-owned businesses. Her portfolio includes political campaigns, nonprofit initiatives, product launches, and national media features — all anchored in her signature blend of clarity, creativity, and confidence.
Whether she’s leading a rebrand, crafting a compelling campaign, or coaching clients toward their next big breakthrough, Traci brings both heart and hustle to everything she does.
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OUR PROCESS
1
We learn your business and set goals for the project.
2
We surf the net and hit the books to learn your industry and competitors.
3
We sketch out your ideas to create the best concepts for your vision.
4
We love to give you the best of the best. (Usually 3 or more to chose from.)
5
We present you the concepts with an storyboard to help you understand how they relate.
6
We let you chose and then make it perfect. we’ll present again and revise one more if necessary.
7
Once all revisions are made we deliver all files to you.
8
It’s all yours to present to the masses. How awesome it that!